News Item

Top of POPs for Members


Two Association members have taken the top two spots in the prestigious PrintWeek Point-of-Purchase Printer of the Year Award.

Winning the title was Augustus Martin, with entries including L'Oreal Maybelline Glitter - a display for a new product launch for Christmas.

The London point-of-purchase and outdoor media specialist worked with Tag Worldwide and L'Oreal on a POP display to keep shoppers lingering. The black and yellow units hold more than 150 products, but it was the display itself that had the judges enthusing.

The Toyota Aygo also received the Augustus Martin treatment in the form of showroom displays of interlocking modular sections.

The award was collected by Lascelle Barrow who co-founded the company at the age of just 19. Lascelle plays a strong role in directing the R&D programmes for Augustus Marin and its specialist ink business sister, Small Products Limited.

Highly Commended in the same category were Simpson Group, with a Footlocker display themed on basketball and a Christmas modular Irn Bru unit for Tesco.